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Reputational audit is a one-time comprehensive research study of reputation on the Internet. Clients of the Centre receive a finished analytical product, which contains a comprehensive assessment of the reputation on the Internet with an analysis of actual and potential reputational problems. It is better to carry out such a research before important negotiations in order to identify possible complications. According to practice of conclusion of successful agreements, in most cases, the parties try to carefully examine all available information that, directly or indirectly, may lead to negative consequences for a business. An advance reputational audit allows developing a defensive strategy of negotiations beforehand. This service is also an indispensable one in crisis situations. The one-time research of reputation on the Internet will allow you to quickly identify problems and mechanisms to address them, trace the response of any interested groups (clients, contractors, public authorities) to the emergence of negative content.
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